Case Study

Corporate Website remake: 
UI/UX & Web development for a Pharmaceutical Corporation.

The client is a leading pharmaceutical company headquartered in the US dedicated to providing innovative healthcare solutions. Their commitment to excellence extends to their online presence, where they sought to enhance user experience and streamline content organization on their website.


  • HTML


  • Year-long, Fixed Scope, UX UI Design project
  • Collaboration with multiple stakeholders
  • Agile and user-friendly browsing experiences tailored for all website visitors


The Pharmaceutical company faced the challenge of updating their website’s UI/UX design to improve user-friendliness and content structuring.

They needed

  • A partner who could understand their users’ needs
  • Speak with the numerous stakeholders involved
  • Deliver research-based designs
  • And adapt to their way of working while meeting deadlines and high quality standards


NewCombin embarked on a year-long project, taking charge of the design phase of their website update. Leveraging our expertise in UI/UX design, the team collaborated closely with the client to ensure that the design met their preferences and aligned with user expectations.

Tools such as user personas, moodboards, sitemaps, team and user workshops as well as tree tests and competition benchmark were used to ensure that the optimal design according to specifications was achieved.

Figma for UI/UX design was utilized and HTML to provide the final output to handoff to the client, ensuring a seamless transition from design to development. This approach enabled them to create agile and user-friendly browsing experiences tailored to their needs.

Benefits & Results

  • The client encountered significant improvements in their website’s user experience following NewCombin’s involvement. The redesigned website provided a structured navigation route based on research and user understanding, transforming it from chaotic to well-planned
  • The collaboration with NewCombin was marked by effective project management, with the team meeting deadlines and adapting to stakeholers’ needs and project management tools. Commitment to finding the best solutions for both parties
  • Overall, NewCombin’s UI/UX design and software development services empowered the client to enhance their online presence, providing a seamless and user-friendly experience for their website visitors


We were impressed by NewCombin’s understanding of their clients and focus on providing the solutions requested.

Pharmaceutical Corporation Design Project Leader